From July 8 to September 6, Autoworld in Brussels presents ‘Icons of the 90’s’, a major automotive exhibition that takes visitors back to one of the most iconic and influential decades in recent history.
The 1990s evoke freedom, innovation and pop culture. MTV, video games, grunge, hip-hop, the rise of the Internet and the first mobile phones shaped an entire generation.
It was a period marked by rapid technological progress and changing lifestyles, while design, music, film and fashion developed a strong and distinctive identity.
The automotive world also experienced a particularly exciting decade.
The 1990s introduced new technologies, more compact concepts, bold styling, increasing performance and a renewed focus on driving pleasure. Cars became safer, more reliable and more efficient, while also expressing stronger personalities.
From city cars and sporty coupés to hot hatches and supercars, the decade produced models that have since become true automotive icons.
This summer, Autoworld brings that atmosphere back to life through an exhibition where the automobile takes centre stage. The exhibition highlights the richness and diversity of 1990s mobility, featuring city cars, convertibles and roadsters, hot hatches, sports saloons, Japanese sports cars, innovative family vehicles and spectacular supercars.
Two-wheelers also play an important role in the exhibition.
Around fifteen motorcycles illustrate the revival of European brands such as Ducati, BMW and Triumph. Popular mopeds from the era are also featured: the machines that could be seen outside every secondary school and often played a role in defining teenage status.
Blending nostalgia, design, technology and pop culture, ‘Icons of the 90’s’ celebrates a decade that continues to inspire our imagination today.
Autoworld developed this exhibition in close collaboration with its partners, several private collections from Belgium and abroad, as well as with the Squadra Abarth & Rally Collection museum in Lier.
