GINETTE NY: A fusion of Paris-NYC style


GINETTE NY designer Frédérique Dessemond has finally established a presence in Brussels at the end of 2022.

Born in Marseille, Dessemond grew up in “la Cité Radieuse”, an architectural complex designed by French architect Le Corbusier and has been recognized by UNESCO. Corbusier was known for minimalism and pure geographical lines, a clear influence on the designer’s world outlook.

After studying art history Dessemond moved to New York in 1999. In 2002 she started the story of GINETTE NY, a brand dedicated to strong women, aware of their own power and uniqueness.

GINETTE NY created a world where each woman can invent her own modernity, made of a subtle balance of achievements, emotions, and sensuality. The constants behind Dessemond’s vision are pure materials and natural stones, architectural and design inspiration and purity of shapes.

“A brand dedicated to strong women, aware of their own power and uniqueness”

The collections are the reflection of a unique artistic expression. Heavily influenced by new vintage and the Paris-NYC lifestyle, there is also a more subliminal connection between the jewels and the skin, that can be seen most clearly with the disc rings which are in contact with the skin but also project onto the world around us, an extension of oneself, of your personality, a link between what lies within and the message we transmit about ourselves and to those around us.