Coaching books: Master the Art of Selling and Scaling Up

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COACHING BOOKS Our second of the two coaching books, How to Master the Art of Selling, is by Tom Hopkins whose sales and coaching record is simply phenomenal.

Amazon describes Hopkins as: “A world-renowned Builder of Sales Champions. His proven-effective sales strategies have helped millions of sales professionals and business owners in industries to serve more clients, make more sales and earn millions in income.”

Tom got his start in real estate sales when he was just 19 years of age. After an initial period of abject failure, he started learning the communication skills that within seven years made him the #1 real estate agent in the US.

Since 1976 he has been teaching others his simple, yet powerful strategies and tactics through live events, books, audios, videos and online training. Many of his online courses have been approved for continuing education credits in the financial services arena through www.tomhopkins.com.

Tom Hopkins states that he “wasn’t born to wealth and privilege. He was a mediocre student and began his work life in construction carrying steel”. At the age of 19, he was married with a child on the way and trying to find a better way to support his young family. Since he wasn’t afraid of meeting new people and was known to be somewhat talkative someone suggested he try selling. After looking around at the people who were dressed well and driving new cars, he decided on the field of real estate. His first six months in real estate were anything but successful.

He says: “I had sold only one home and averaged $42 a month in income. I was down to my last $150 in savings when a man came into the real estate office promoting a three-day sales training seminar with J. Douglas Edwards.  Tom hadn’t yet heard of either “sales training” or Mr. Edwards. He decided to invest his last bit of savings in the program.

After he learned the world’s best sales techniques, Tom Hopkins applied his new skills and earned more than one million dollars in just three years.

Now, in this fully updated and revised edition of the million-copy seller, Hopkins shows how you can succeed in the profession of selling. Learn:

How to create the perfect selling climate
Specific questions and tie-downs
Referral and non-referral prospecting
How to “sell” the most important people you know
Effective phone techniques
How to finesse the first meeting
How to handle objections and what to do when you hear the word “no”
How to test different closes and master sixteen powerful closes
How to plan for greatest selling impact
And he shows you how his great selling techniques can be yours!

Buy the book on Amazon: tiny.cc/eot36y